EndorsementsBLACKPINK x Starbucks “Turn Up Your Summer”

BLACKPINK x Starbucks “Turn Up Your Summer”

BLACKPINK and Starbucks Come Together for Limited Frappuccino and Merch.

Inspired by the K-pop supergroup’s bright and bold style.

Following their Born Pink pop-up in London with tour Artistic Director VERDY, BLACKPINK has now come together with Starbucks for a special fan experience. Exclusive to the Asia Pacific region, starting July 25, Starbucks will be offering a BLACKPINK-themed Frappuccino and a limited-edition merch collection. The special range of drinkware and lifestyle merchandise is inspired by the bright and bold K-pop supergroup and serves to embody the endearing spirit and inimitable style of members Jisoo, Jennie, Rosé, and Lisa.

“BLACKPINK is synonymous with an authenticity that is bold and confident, making them an inspiring force that transcends geographies and cultures. We are so thrilled to partner with one of the biggest icons of this generation that aligns with our focus on uplifting customers and fans alike through human connection to create an unforgettable Starbucks Experience,” said Emmy Kan, senior vice president and president, Starbucks Asia Pacific. “Guided by our shared passion to deliver unparalleled experiences, this collaboration will bring new energy and excitement to our customers who are encouraged to embrace their individuality and express themselves in bold new ways this summer. It is also a testament to how we are continually exploring limitless opportunities to deepen our connection with our customers.”

The BLACKPINK Strawberry Choco Cream Frappuccino Blended Beverage expresses contrasting tones of black and pink through a mix of strawberry syrup and dark chocolate sauce with oat milk and chocolate curls, topped with light pink whipped cream and symbolic heart-shaped chocolate. The accompanying limited-edition merch collection features 11 drinkware styles and six lifestyle accessories all marked by a pink and black color palette. Standouts include reusable cups, mugs, tumblers, tote bags, yoga mat, passport holders, and keychains.

Take a look at the range above, and look for the BLACKPINK Strawberry Choco Cream Frappuccino Blended Beverage and accompanying merch collection to be available at select Starbucks locations across Hong Kong, Indonesia, Korea, Malaysia, the Philippines, Singapore, Taiwan, Thailand, and Vietnam, starting July 25, while supplies last.

cr. Hypebeast

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