The Korean Business Research Institute has revealed this month’s brand reputation rankings for girl groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various girl groups, using big data collected from November 10 to December 10.

BLACKPINK rose to the top of this month’s list with a brand reputation index of 6,148,842, marking a 55.71 percent increase in their score since November. High-ranking phrases in the group’s keyword analysis included “full group,” “Yang Hyun Suk,” and “YG Entertainment,” while their highest-ranking related terms included “contract renewal,” “soar,” and “sign.” BLACKPINK’s positivity-negativity analysis also revealed a score of 93.54 percent positive reactions.