BLACKPINK CAFÉ

ChartsGirl Group Brand Reputation Rankings August 2020

The Korean Business Research Institute has revealed this month’s brand reputation rankings for girl groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various girl groups, using big data collected from July 8 to August 8.

BLACKPINK held onto their spot at the top of this month’s list with a brand reputation index of 9,922,928 for August. High-ranking phrases in the group’s keyword analysis included “YouTube,” “4th anniversary,” and “How You Like That,” while their highest-ranking related terms included “surpass,” “release,” and “record.” BLACKPINK’s positivity-negativity analysis revealed a score of 84.77 percent positive reactions.

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