NewsJENNIE Was the Most Powerful Dresser of 2023 According to Lyst

JENNIE Was the Most Powerful Dresser of 2023 According to Lyst

Jennie was the most powerful dresser of 2023, consistently influencing fashion searches with her prolific, fashion-forward looks. This year, the Chanel ambassador not only made her acting debut in HBO’s The Idol — which earned her a ticket to the Cannes Film Festival — she also made her very first appearance at the Met Gala, dressed in a vintage Chanel dress from the maison’s F/W 1990 ready-to-wear collection. In May, she dropped a capsule collection for Calvin Klein, for which she reinterpreted the iconic logo in her handwriting; searches for the brand increased 22% on Lyst in the following days. Her Cecilie Bahnsen x Asics Mary-Jane trainers, which she wore in New York in August, caused a 27% spike in pageviews for the Scandi brand in the space of 24 hours.

cr. Lyst

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