LISA x BVLGARI “Unexpected Wonders”
Bulgari‘s latest brand campaign, Unexpected Wonders, makes the ordinary extraordinary. As expected, the campaign is shot in Rome — a city that Bulgari has always found favoured inspiration in. Cue chromatic symphonies and the balance of volumes and flair that has been evoked in the logo’s lettering, or even the B.zero1‘s parallel to the fluid geometries of Rome’s Colosseum. The list goes on and on. Unexpected Wonders invites us to fully appreciate the joy from the smallest, simplest things.
To present its jewellery and watches creations, Bulgari looks to four extraordinary women: the prestigious new entry, Academy-Award winning actress Anne Hathaway who has joined the house as its newest brand ambassador, alongside longtime friends of the house: Lisa, Zendaya, and Priyanka Chopra Jones.
Complementing the brand movie directed by Paolo Sorrentino, Bulgari’s new brand campaign, lensed by Dan Jackson and Chris Colls, also features exclusive images of the Blackpink singer and dancer Lisa, and US-based Indian actress Priyanka Chopra Jonas.
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Starring in ‘Unexpected Wonders’, #Bulgari’s new brand campaign, brand ambassador #Lisa luxuriates in the light of the Eternal City — her journey towards endless joy powered by the notorious B.zero1 collection. https://t.co/amN4RS0W75 #BulgariJewelry #UnexpectedWonders pic.twitter.com/0APdZYW6XF
— Bulgari (@Bulgariofficial) June 1, 2022
[WEIBO] BVLGARI weibo update with #LISA#BLACKPINK @BLACKPINK
— BLACKPINK BLINK UNION🌷 (@BBU_BLACKPINK) June 27, 2022
pic.twitter.com/s0hs9e3y4y