ChartsGirl Group Brand Reputation Rankings September 2020

The Korean Business Research Institute has revealed this month’s brand reputation rankings for girl groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various girl groups, using big data collected from August 11 to September 12.

BLACKPINK held onto their spot at the top of this month’s list with a brand reputation index of 11,211,456, marking a 12.99 percent increase in their score since August.

High-ranking phrases in the group’s keyword analysis included “YouTube,” “Billboard,” and “Netflix,” while their highest-ranking related terms included “record,” “surpass,” and “release.” BLACKPINK’s positivity-negativity analysis revealed a score of 89.02 percent positive reactions.

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