ChartsGirl Group Brand Reputation Rankings October 2022

The Korean Business Research Institute has revealed this month’s brand reputation rankings for girl groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various girl groups, using big data collected from September 9 to October 9.

BLACKPINK topped the list for the fifth consecutive month with a brand reputation index of 7,170,250, marking a 14.58 percent increase in their score since September. High-ranking phrases in their keyword analysis included “Shut Down,” “concert,” and “YouTube,” while their highest-ranking related terms included “by far,” “surpass,” and “long run.” The group’s positivity-negativity analysis also revealed a score of 89.83 percent positive reactions.

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