BLACKPINK CAFÉ

ChartsGirl Group Brand Reputation Rankings January 2022

The Korean Business Research Institute has revealed this month’s brand reputation rankings for girl groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various girl groups, using big data collected from December 9, 2021 to January 8, 2022.

BLACKPINK held onto their spot at the top of the list with a brand reputation index of 5,619,627, marking an 8.42 percent rise in their score since December. High-ranking phrases in the group’s keyword analysis included “BLACKPINK The Movie,” “BLINK,” and “Snowdrop,” while their highest-ranking related terms included “release,” “surpass,” and “controversy.”

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