The Korean Business Research Institute has revealed this month’s brand reputation rankings for girl groups!

Brand reputation rankings are determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various girl groups, using big data collected from December 9, 2019 to January 10, 2020.

In second place was BLACKPINK with a total index of 8,643,201, a 27.68 percent increase from last month. BLACKPINK has been reported to be preparing for an early 2020 comeback, while their 2019 release “Kill This Love” made several end-of-year lists in terms of sales and critical acclaim.